Joel Oduro
Founder
Joel Oduro is the founder of Oduro. He writes the guides on this site.
Oduro designs and builds websites, landing pages, automation, software, and agents for teams whose work runs across several systems. Accounts stay in the client's name.
How we write these guides
These guides are written by Joel Oduro alongside the work Oduro does. Each guide shows the date it was published.
Guides
- Is your business ready for AI? Take our test
- How to follow up with leads who don't book
- How to serve your customers out of hours
- What to automate first in a service business
- The real cost of running your business on disconnected tools
- How to write a brief for a software build
- The 9 numbers every service dashboard needs
- 5 spreadsheets that should be software and the 5 that shouldn't
- How to test an AI agent before it talks to a customer
- Why show rates drop, and the 4 automations that fix it
- What your website should hand off after the enquiry
- How to launch a landing page without a second inbox
- 7 decisions you shouldn't hand over to AI
- What website chat should handle before a person steps in
- What a voice agent should capture from the call
- AI consultant UK: what they do, what it costs, how to choose
- AI policy template for small businesses (UK)
- Make vs Zapier vs n8n for a small service business
- UK GDPR checks before you plug AI into customer data
- AI for UK service businesses: a practical guide
- Custom software vs off-the-shelf: how to decide
- Lead handling systems for service firms